Semrush Site Audit vs SEO Friend: AI-First SEO Auditing

Semrush Site Audit is part of a broad digital marketing platform that covers SEO, PPC, content, and competitor research. SEO Friend takes a more focused approach—helping you fix SEO issues that directly impact rankings and clicks. If you're comparing Semrush Site Audit vs SEO Friend, the key difference is scope versus execution.

What Is Semrush Site Audit?

Semrush Site Audit is a technical SEO audit tool that crawls your site and flags issues related to crawlability, site performance, internal linking, and technical SEO best practices. As part of the broader Semrush SEO audit suite, it's designed for comprehensive site analysis.

The Semrush audit tool is well-suited for agencies and teams managing many websites, but it doesn't prioritize issues using Google Search Console performance data.

SEO Friend vs Semrush Site Audit

SEO Friend is a Semrush site audit alternative designed for clarity and speed.

Instead of running large technical crawls, SEO Friend analyzes how your pages actually perform in search and identifies:

• Missing keywords
• Weak titles and meta descriptions
• Content gaps holding pages back

When Semrush Makes Sense

Semrush Site Audit may be a good fit if you:

• Need an all-in-one marketing suite
• Manage many client sites
• Require advanced reporting and dashboards

When SEO Friend Is a Better Fit

SEO Friend is ideal if you want:

• SEO audits based on real search demand
• Faster insights without a steep learning curve
• Clear, AI-generated recommendations you can apply immediately