Beta First year free. Track 100 pages and 100,000 keywords.
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No Retainers. No Contracts.

Pay-As-You-Go SEO for Founders Who Want Control

You don't need a $2,000/month agency. You don't need another subscription draining your runway. You need SEO that works when you work — and costs nothing when you don't.

First year free • Pay only for what you use • No credit card required

Why Pay-As-You-Go Works Better

Traditional SEO pricing assumes you'll always need the same thing. But your SEO needs change — some months you're heads-down building, others you're ready to optimize. Pay-as-you-go matches your reality.

No Monthly Drain

Stop paying $100+/month for tools you only use twice. Buy credits when you need them. They never expire.

No Agency Games

No 6-month contracts. No "strategy calls" that waste your time. No mystery about what you're actually paying for.

Scale When You're Ready

Start with free. Add credits as your site grows. Your SEO spending should match your SEO needs — not a subscription tier.

Cancel by Not Paying

There's no cancellation flow. No "we're sorry to see you go" emails. Just stop buying credits. Your data stays.

What You Actually Pay For

Transparent pricing. No surprises. No "contact sales" buttons hiding the real cost.

  • Connect Google Search Console Free
  • Track up to 100 pages Free (first year)
  • Monitor 100,000 keywords Free (first year)
  • Prioritized recommendations Free
  • Additional pages (after free tier) Credits
  • AI content suggestions Credits
  • Deep page analysis Credits
Most users spend $0-20/year. The free tier handles 90% of indie projects forever.

Built for Small Bets

You're bootstrapping. You're testing ideas. You don't know if this project will take off or pivot next month. That's exactly who we built this for.

Test an Idea

Connect your new side project. See what keywords you're accidentally ranking for. Cost: $0.

Quick Win Sprints

Grab 10 credits, optimize your top 5 pages, see results. No ongoing commitment.

Pivot Without Penalty

If your project changes direction, your SEO costs go to zero. Not "reduced" — zero.

Who This Is For (And Who It's Not)

Perfect For

  • Indie hackers testing product-market fit
  • Bootstrapped founders watching every dollar
  • Solo devs who want SEO without the overhead
  • Small teams who don't need enterprise features
  • Anyone burned by agency retainers before

Not Built For

  • Enterprise teams with procurement processes
  • Agencies managing hundreds of clients
  • People who want someone else to do the work
  • Sites with 10,000+ pages (you need enterprise)

No Lock-In. Ever.

We don't believe in trapping customers. Your data is yours. Your credits never expire. And if you decide to leave, there's no exit interview, no retention team, no dark patterns. Just... leave.

No annual contracts
No minimum spend
No expiring credits
No cancellation fees

The Real Cost Comparison

Option Year 1 Commitment Cancellation
Typical Agency $24,000+ 6-12 month contract Penalties apply
SEO Tool Subscription $1,200-2,400 Monthly (bills anyway) Keep paying until you cancel
SEO Friend $0-50 None Just stop using it

Start Small. Pay Only for What You Use.

Your Search Console data is waiting. And it costs exactly $0 to find out what's holding you back.

Connect Your Search Console Free →

No credit card. No subscription. No catch.

Questions? Talk to Fred.

Got questions about SEO Friend? I'll get back to you within 24 hours.

Your email stays private. No spam, no newsletter, no follow-ups unless you ask.

Questions? Talk to Fred.

Got questions about SEO Friend? I'll get back to you within 24 hours.

Your email stays private. No spam, no newsletter, no follow-ups unless you ask.